How to convince an investor to believe in your token in 3 minutes
In the world of cryptocurrencies, where hundreds of new tokens emerge every day, standing out from the competition is a real challenge. But one tool can become your secret weapon - a video presentation. This is not just a video; it’s your chance to tell a story that captivates investors, explain complex technology in simple terms, and convince them that your token is the future.
Why a video presentation? Because it combines visual appeal, audio impact, and emotional power that cannot be conveyed through text or static images. And most importantly - it works even when you only have 3 minutes to convince an investor.
Why is a video presentation important for crypto projects?
Cryptocurrencies and blockchain technologies are complex topics. Many investors, even experienced ones, can get lost in the technical details. This is why a video presentation becomes an indispensable tool:
Instead of boring technical terms, you can show how your token works through clear animations or infographics.
Video allows you to tell a story that inspires and builds trust.
Investors receive dozens of proposals every day. A high-quality video presentation makes your project unforgettable.
For your video to truly work, it needs to be structured and focused on the essentials. Here are the key elements that must be included:
Attention-Grabbing Headline
For example, "How Our Token is Changing the Financial World".
Problem and Solution
Clearly show the problem your token solves.
For example, "Are international payments too slow and expensive? Our token makes them instant and cheap".
Technology
Explain how your blockchain or token works, but keep it simple and visual.
Roadmap
Even a brief overview of future plans can inspire investors.
Call to action
For example, "Join our token sale today!"
Examples of successful video presentations for crypto projects
Video Presentation for the CRDT Blockchain Project
Blockchain Project Video Presentation | Token | Marketing
Blockchain Video Presentation | Token
Blockchain Video Presentation | Token | Infographics | Isometry
Video Presentation | Infographics | Blockchain
Blockchain | Isometry Video Presentation | Infographics
Video Presentation | Blockchain | Infographics
Blockchain Video Presentation | Token | Infographics | Isometry
Blockchain Video Presentation | Token | Infographics
Top 3 mistakes when creating video presentations for blockchain and crypto projects.
1. Too long or complicated video
Problem: The video presentation is too long or filled with complex technical terms that are hard to understand.
Description of the problem: Investors and potential users usually don’t have the time or desire to watch long videos. If the video lasts more than 3-4 minutes, viewers lose interest. Additionally, an excessive amount of technical details can make the video incomprehensible to those without deep knowledge of blockchain technologies.
How to avoid it: The optimal length for a video presentation is 3-5 minutes. Use short, clear sentences and visual explanations. Animation and infographics can help make complex information accessible. If more details are needed, it’s better to split the content into several videos.
2. Lack of clear structure or information overload
Problem: The video is chaotic, lacks logical sequence, or contains too much information.
Description of the problem: Unstructured content is hard to follow. The viewer may get confused and fail to grasp the main idea. If the video is overloaded with facts, numbers, or technical details, it quickly becomes boring and ineffective.
How to avoid it:The video should have a clear structure:An attention-grabbing headline.The problem your project solves.How the solution works.Why it’s beneficial for the investor or user.A call to action.
Follow a simple but logical script. Use animation to explain complex ideas in simple terms.
3. Lack of emotional connection with the viewer
Problem: The video is dry, lacks interesting emotional triggers, or doesn’t tell a compelling story.
Description of the problem: Even in technical niches like blockchain, emotions play a crucial role. If the video consists only of facts, numbers, and terms, it won’t spark interest. Viewers remember not only the information but also how it’s presented.
How to avoid it: Add a story to your video – for example, show how your token solves a real problem. Use dynamic music, a pleasant narrator’s voice, and simple, human language. Highlight real benefits, not just technical features. Your video should evoke trust, interest, and a desire to take action.
A video presentation for a blockchain/crypto project is not just a video. It’s your chance to tell a story that inspires investors, explain complex technology in simple terms, and convince them that your token is the future. Use animation, infographics, and emotions to create a video that leaves a lasting impression on investors.
And remember: 3 minutes is all you need to convince an investor to believe in your token.
Are you ready to create a video presentation that will impress investors? Contact 7030.studio, and we’ll help you bring your crypto project to life with professional animation and video presentations!
To create animated videos and video presentations that truly work, we are constantly at the epicenter of innovation. We keep up with the latest trends, attend leading blockchain conferences, and collaborate with industry experts. This allows us to always stay one step ahead and create content that shapes the future.